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  1. Haney Strategy

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    Haney Strategy, LLC: “Haney Strategy provides fractional CMO and AI advisory services: fractional marketing and technology leadership for SMB and mid-market B2B companies, with deep experience in the MSP and office technology channels, turning AI pressure, scattered marketing, and disconnected growth systems into practical, measurable execution.”

    • What do you mean by a workflow?

      “One recurring task with an agreed list of what goes in, repeatable instructions, a defined output, and a named reviewer. The three workflows serve one team and one area of work. We scope their complexity before starting. Claude is the AI assistant built by Anthropic; Haney Strategy is an independent practice, not affiliated with or endorsed by Anthropic.”

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    • Do we need technical experience?

      “No. Your team needs to understand its own work and be willing to practice. We build in plain language and document the steps so people can use them again.”

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    • What if we already use another AI tool?

      “We discuss that on the introductory call. This program uses Claude, so it needs to be approved for your company’s work. If your current tools already solve the problem, that matters to the recommendation.”

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