After the scan
The scorecard tells you what happened and what to consider next.
The current scan does not manufacture tasks. It gives marketers a cross-question read and evidence-linked next steps so they can decide whether content, proof, comparisons, sources, or product positioning deserve a separate approved workflow.
What should marketers do after an AI visibility scan?
After an AI visibility scan, marketers should read the market analysis, identify which questions mentioned or recommended the brand, compare repeated competitor/workaround context across questions, inspect citations, and use the technical GEO, tactical content, and practical execution next steps to decide what to fix and publish. Ready Scan’s current scorecard does not automatically generate recovery tasks, implementation assets, or causal diagnosis; those require a separately approved product workflow.
Practical next readings
Use the report’s next steps to decide where human strategy should focus next.
If the brand is absent
Read which competitors or source types appeared and which buyer questions were missed.
If the brand is cited but not recommended
Inspect whether the answer treats the source as proof, background, or incidental context.
If the brand is recommended
Capture the language and source evidence that helped the recommendation happen.
If cells failed
Treat them as missing coverage, not as absence or poor performance.
Use the scorecard before planning work.
Read the retained answers first; any advisory or recovery product is a separate approved workflow.