{"schemaVersion":"ready-scan.resource-sources.v1","locale":"zh-Hans","path":"/zh-Hans/sources/source-f43329f58e52642a","canonicalUrl":"https://readyscan.ai/zh-Hans/sources/source-f43329f58e52642a","machineUrl":"https://readyscan.ai/zh-Hans/discovery/sources/source-f43329f58e52642a.json","page":1,"pageSize":48,"totalCount":1,"totalPages":1,"previous":null,"next":null,"kind":"source","source":{"id":"source-f43329f58e52642a","url":"https://ed-performance.de/projekte/wespa/","title":"ED Performance: /projekte/wespa/","publisher":"ed-performance.de","publicationCount":1,"modifiedOn":"2026-10-19","path":"/zh-Hans/sources/source-f43329f58e52642a","canonicalUrl":"https://readyscan.ai/zh-Hans/sources/source-f43329f58e52642a","machineUrl":"https://readyscan.ai/zh-Hans/discovery/sources/source-f43329f58e52642a.json"},"items":[{"key":"subject:Q138683201","citations":[{"id":"source-f43329f58e52642a","url":"https://ed-performance.de/projekte/wespa/","title":"ED Performance: /projekte/wespa/","publisher":"ed-performance.de","accessedOn":"2026-10-18"}],"editions":[{"language":"en","title":"ED Performance","description":"German web design and digital marketing agency for SMEs, based in Spangenberg, Hesse.","path":"/entities/ed-performance-q138683201","canonicalUrl":"https://readyscan.ai/entities/ed-performance-q138683201","machineUrl":"https://readyscan.ai/discovery/entities/ed-performance-q138683201.json","modifiedOn":"2026-10-19"}],"subject":{"slug":"ed-performance-q138683201","name":"ED Performance","questions":[{"question":"How could ED Performance support a mid-sized B2B company with website strategy, design and development?","path":"/entities/ed-performance-q138683201#company-answer-content-business-digital-agencies-6f1c25edf973925d-business-answer-bfd1ce8fc67726e1d0551709871f73d751403c59c42d41fc06878b5f95d9bcae"},{"question":"What paid media and lead-generation work does ED Performance describe for a growing business?","path":"/entities/ed-performance-q138683201#company-answer-content-business-digital-agencies-6f1c25edf973925d-business-answer-ddcca5e170c20ae33c03eae2a3a5a35d0c49a313574cb7758f7d9c469fb5886e"},{"question":"What ecommerce website and conversion-related work does ED Performance describe?","path":"/entities/ed-performance-q138683201#company-answer-content-business-digital-agencies-6f1c25edf973925d-business-answer-846f7b5ec4aa24597426d5b99ad107b8970f857518b50493ef247d4f7cb57a59"},{"question":"B2B website strategy, design and development","path":"/corpus/buyer-question/need-digital-agencies-b2b-websites"},{"question":"Integrated paid media and lead generation","path":"/corpus/buyer-question/need-digital-agencies-demand-generation"},{"question":"Ecommerce redesign and conversion improvement","path":"/corpus/buyer-question/need-digital-agencies-ecommerce-conversion"}],"facts":[{"id":"content-business-digital-agencies-6f1c25edf973925d-business-fact-23a3b2457b7576d7d5c650695c0aa60b38e98daf99d6684968e9d49b94061956","label":"Relevant industrial project","value":"The agency’s WESPA Metallsägenfabrik project is an example involving a manufacturing business. ED Performance says it redesigned the company website alongside a recruiting campaign and a short-form careers page, adding workplace photography to show the factory and staff. The project illustrates website work for an industrial employer, although the campaign’s recruitment results are not evidence of B2B sales or website lead-generation outcomes.","path":"/entities/ed-performance-q138683201#company-fact-content-business-digital-agencies-6f1c25edf973925d-business-fact-23a3b2457b7576d7d5c650695c0aa60b38e98daf99d6684968e9d49b94061956","questionPaths":["/entities/ed-performance-q138683201#company-answer-content-business-digital-agencies-6f1c25edf973925d-business-answer-bfd1ce8fc67726e1d0551709871f73d751403c59c42d41fc06878b5f95d9bcae","/corpus/buyer-question/need-digital-agencies-b2b-websites"]},{"id":"content-business-digital-agencies-6f1c25edf973925d-business-fact-b61fe2a564ff1189991a4a8c8319a3559924dc0a0265a0e4580b2306df276e19","label":"Documented campaign example and scope boundary","value":"For WESPA Metallsägenfabrik, ED Performance says it ran a social-media recruiting campaign in the Melsungen area, supported by a new careers page with a short application form, workplace photography and a broader website relaunch. The agency reports more than 20 applications in one week and a lowest individual cost per application of €3.74, citing the campaign account. These are agency-reported recruitment figures, not customer-lead or sales results. WESPA handled applicant selection and interviews; the agency explicitly excludes those activities from its work. The case also shows a practical capacity consideration: applications arrived faster than the employer could process them.","path":"/entities/ed-performance-q138683201#company-fact-content-business-digital-agencies-6f1c25edf973925d-business-fact-b61fe2a564ff1189991a4a8c8319a3559924dc0a0265a0e4580b2306df276e19","questionPaths":["/entities/ed-performance-q138683201#company-answer-content-business-digital-agencies-6f1c25edf973925d-business-answer-ddcca5e170c20ae33c03eae2a3a5a35d0c49a313574cb7758f7d9c469fb5886e","/corpus/buyer-question/need-digital-agencies-demand-generation"]},{"id":"content-business-digital-agencies-6f1c25edf973925d-business-fact-9e5543020a8eba696ae96d2962a12bed946f4ed32caa7a2022b9cf4eb39a8ee3","label":"Fit and commercial details to clarify","value":"The WESPA example is specific to recruitment and a local social campaign; it should not be treated as evidence of paid-search expertise or B2B sales lead generation. ED Performance says the cost of a campaign depends on the role, region and campaign duration, and that client budget information is not published for the WESPA project. A buyer should confirm whether both Google Ads and Meta Ads are included in the proposed scope, how media spend and agency fees are separated, what conversion tracking and reporting will cover, and who will handle incoming leads after they are generated.","path":"/entities/ed-performance-q138683201#company-fact-content-business-digital-agencies-6f1c25edf973925d-business-fact-9e5543020a8eba696ae96d2962a12bed946f4ed32caa7a2022b9cf4eb39a8ee3","questionPaths":["/entities/ed-performance-q138683201#company-answer-content-business-digital-agencies-6f1c25edf973925d-business-answer-ddcca5e170c20ae33c03eae2a3a5a35d0c49a313574cb7758f7d9c469fb5886e","/corpus/buyer-question/need-digital-agencies-demand-generation"]},{"id":"content-business-digital-agencies-6f1c25edf973925d-business-fact-b6ed7aaccf5b7e7f06d0a1bb9bf8ecd5a8d90dcbd775e3e0403ecade302313f7","label":"Website and shop capability","value":"ED Performance lists website-and-shop work and identifies MOJO Wagyu, a Wagyu producer in Spangenberg, as a website project with a shop. Its materials describe custom website design and conversion-oriented features such as structured user journeys, sales-focused copywriting, multi-step funnels, lead qualification and performance tracking. These descriptions concern the agency’s general website and enquiry-generation offer; they do not establish ecommerce-specific CRO or experimentation capability.","path":"/entities/ed-performance-q138683201#company-fact-content-business-digital-agencies-6f1c25edf973925d-business-fact-b6ed7aaccf5b7e7f06d0a1bb9bf8ecd5a8d90dcbd775e3e0403ecade302313f7","questionPaths":["/entities/ed-performance-q138683201#company-answer-content-business-digital-agencies-6f1c25edf973925d-business-answer-846f7b5ec4aa24597426d5b99ad107b8970f857518b50493ef247d4f7cb57a59","/corpus/buyer-question/need-digital-agencies-ecommerce-conversion"]},{"id":"content-business-digital-agencies-6f1c25edf973925d-business-fact-d3f6216ee691624b76606ae2a7b6cef92f208ecd761b1f0be208edcc2639530e","label":"What the evidence does not establish","value":"The cited first-party materials identify a shop project but do not describe its ecommerce platform, catalogue or checkout implementation, customer research, analytics-based conversion diagnosis, A/B testing, test volume or conversion-rate results. The agency’s published conversion tracking and funnel features should therefore not be read as proof of a dedicated ecommerce CRO programme.","path":"/entities/ed-performance-q138683201#company-fact-content-business-digital-agencies-6f1c25edf973925d-business-fact-d3f6216ee691624b76606ae2a7b6cef92f208ecd761b1f0be208edcc2639530e","questionPaths":["/entities/ed-performance-q138683201#company-answer-content-business-digital-agencies-6f1c25edf973925d-business-answer-846f7b5ec4aa24597426d5b99ad107b8970f857518b50493ef247d4f7cb57a59","/corpus/buyer-question/need-digital-agencies-ecommerce-conversion"]}]},"selected":{"language":"en","title":"ED Performance","description":"German web design and digital marketing agency for SMEs, based in Spangenberg, Hesse.","path":"/entities/ed-performance-q138683201","canonicalUrl":"https://readyscan.ai/entities/ed-performance-q138683201","machineUrl":"https://readyscan.ai/discovery/entities/ed-performance-q138683201.json","modifiedOn":"2026-10-19"}}],"versionId":"fnv1a64:81f1e95f935cda31"}